TETLEY GRAVITY FEED HANGSELL

Description

The Brief:
Design and deliver generic hangsell that is able to merchandise all Tetley Fruit, Herbal and Green Tea product sku’s.

The Strategy:
AsiaPOP met the brief by designing a Gravity Feed hangsell unit. The over sized “frog mouth” opening and the laws of gravity help to ensure that reaching and removing product was a simple process.

The Result:
The Tetley field team managed to gain merchandising opportunities across almost all IGA and other independently owned stores

TETLEY GRAVITY FEED HANGSELL

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